WELCOME TO THE HUMANIZING BUSINESS COMPANY
Talk human to me
Your customers are human. Your partners are human. Your employees are human. Even your social media fans are human. Why are you talking to them like they are a robot who wants to read your corporate speak?
Minds of Tomorrow China
Today most future mapping sessions are based on seeing pop cultural trends, gathering information, reading industry articles etc. This is myopic. We are missing the BIG picture.
Posted in Tools and thinking
Diana Vreeland
Diana Vreeland is inspiring not only because she created trends, but also because she had visionary thoughts: she was thinking ahead of others and saw things others didn’t.
In touch
In touch: another way to craft brand and do marketing. A small book with big ideas that can be touched. Let us know what you think, but please be kind. We are kind of sensitive.
Posted in Tools and thinking
A girl and her room
Rania Matar is exploring the inner lives of teenage girls through the interiors of their bedrooms, the powerful portraits capture the private spaces of wildly diverse young souls.
The PlayBox
Our PlayBox is intended as inspiration for the facilitation of workshops, focus groups, immersions, in-depth interviews and any other session where more human engagement is desired.
Posted in Tools and thinking
